Rodney Brooks (Rethink Robotics Co-founder) – Xconomy Forum – Robots Remake the Workplace (Apr 2013)


Chapters

00:00:03 Robotics: Transforming the Economy
00:06:48 Rethinking Work in the Age of Automation
00:11:49 Recent Trends in Manufacturing Innovation
00:18:18 Interactive Robot Training
00:24:34 Factory Workers and the Future of Robotic Innovations
00:29:53 Manufacturing Infrastructure and Business Models in the Age of Robotics
00:34:21 New Business Models and Ecosystem for Innovation

Abstract

The Future of Manufacturing: Robotics, Innovation, and Economic Shifts

Introduction: A Transformative Era for Robotics and Manufacturing

The Robotics Forum, hosted by SRI International, marks a pivotal moment in understanding the transformative role of robotics in modern manufacturing and the global economy. Curt Carlson, President and CEO of SRI International, opened the forum by emphasizing robotics’ growing significance, its potential impact on jobs, and innovation. The event, sponsored by Silicon Valley Bank and supported by various partners, provided a comprehensive platform for discussing the industry’s future.

SRI International’s Pioneering Role and the Rise of Intelligent Robotics

Carlson proudly reflected on SRI’s contributions to technology and robotics, notably the development of the first intelligent robot and the significant acquisition of Siri by Steve Jobs, highlighting its potential as an interface for intelligent devices. This legacy underscores the profound changes robotics is poised to bring to the technological landscape.

Event’s Framework: Robotics Transforming the Economy

Wade Roush, Xconomy’s Chief Correspondent, framed the event’s focus on robotics’ role in transforming the economy, extending its reach beyond traditional manufacturing to various workplace environments. This sets the stage for exploring robotics’ potential impact on business opportunities and job creation.

Economic Implications: Automation, Robotics, and the Workforce

Unemployment remains high at 8%, despite a decline from its peak of 10% in 2009. The economy is not creating new jobs fast enough to keep up with population growth. Economic indicators such as corporate profits and stock market records contrast with the grim employment situation, raising concerns among economists. Scholars like Eric Brynjolfsson and Andrew McAfee have raised concerns about workers losing the race against automation. The debate about the changing nature of work and workers’ inability to keep up is becoming mainstream in economics. Media outlets like 60 Minutes, The Economist, The New York Times, and Wired have highlighted the impact of automation on employment.

Despite economic recovery signs, high unemployment rates and technological advancements in automation and robotics have sparked intense debates. Scholars and media outlets are raising concerns about potential job displacement and the changing nature of work. However, historical technological revolutions have often led to new businesses and job creation, suggesting a more nuanced impact of robotics on the economy.

Rethink Robotics: Revolutionizing American Manufacturing

Rod Brooks, CEO of Rethink Robotics, advocates for rethinking American manufacturing. He points to the potential of robotics and automation in enhancing productivity and efficiency, which could lead to new job opportunities. Central to this vision is Baxter, Rethink Robotics’ innovative creation, designed to be user-friendly and safe for collaboration with human workers. Baxter’s intuitive operation and adaptability represent a significant shift from traditional industrial robots, making manufacturing more accessible and efficient.

Baxter the Robot: A New Generation of Industrial Robots

Baxter, Rethink Robotics’ groundbreaking creation, revolutionizes industrial robotics with its user-friendly design and collaborative capabilities. Unlike traditional industrial robots, Baxter is easy to train, safe to be around, and features vision-based object tracking. Its simple user interface allows ordinary factory workers to operate it, making complex engineering tasks accessible. Baxter’s adaptability extends to its hands; users can customize or 3D-print fingers, and the robot recognizes and adapts its object recognition accordingly. Baxter is already being utilized in plastic factories, packing objects into boxes.

Addressing the Aging Workforce and Expanding Factory Capabilities

The rapidly aging population in developed countries presents challenges for maintaining a productive economy and elder care. Robotics, like Baxter, can assist aging workers in factories, enabling them to be more productive and extending their work capabilities. This technological aid could be crucial in filling the gap created by the shortage of young workers entering factory jobs.

Robots: Empowering Ordinary Factory Workers and Implications of Aging Populations

Robots are revolutionizing the workplace, augmenting the capabilities of factory workers in the US and addressing the shortage of replacement workers due to the aging population. In addition to empowering older workers to continue working, robotics has broader implications for aging populations. The decreasing percentage of adults below retirement age raises concerns about providing elder care and other services. This demographic shift necessitates new inventions and solutions to meet the needs of an aging society. Beyond robotics, there is potential for innovations like advanced 3D printers capable of mixing plastic and metal, high-speed volume 3D printing, and integration of electronics into 3D printed objects. Investing in tooling companies, which are labor-intensive and challenging to operate in the US, could also yield promising opportunities.

3D Printing: The Next Frontier in Manufacturing

3D printing holds immense promise for revolutionizing manufacturing, despite its current limitations. Innovations in this field could include high-speed volume printing, integration of electronics, and the ability to create complex tooling. This area is particularly significant given the labor-intensive nature of manufacturing tooling, presenting a substantial opportunity for technological advancement.

Challenges and Opportunities in American Manufacturing

American manufacturing has historically pursued low-cost labor, leading to the movement of manufacturing overseas. However, rising labor costs and the search for low-cost labor have become more challenging, prompting a resurgence of manufacturing in the US. Factors such as technological advancements, venture capital investments, and innovative individuals have contributed to this trend. Traditional industrial robots used in manufacturing are often dangerous and require extensive programming, making them inaccessible to ordinary users.

Summary of a Discussion on Manufacturing Technology and Future Business Models

A discussion on manufacturing technology and future business models highlighted key issues and potential solutions. Baxter, the robot, is made in the US, but tooling had to be done in China due to the lack of tooling capabilities in the US. 3D printing could be a potential solution for creating tooling in the US. Current CAD software lacks parametric information, affecting the portability of designs and their interfaces with robots. The manufacturing industry lacks the necessary infrastructure and quick scale-up capabilities compared to other industries, leading companies to seek manufacturing solutions overseas. Flextronics, a major manufacturing company, faces challenges in quickly scaling up its workforce and managing the dynamic supply chain required for high-volume manufacturing in the US. As technology advances in robotics, supply chain management, 3D printing, and CAD software, new business models will emerge in the manufacturing industry.

Shifting Business Models and the Role of New Technologies

The convergence of technologies like robotics, 3D printing, and advanced CAD systems is leading to innovative business models, similar to the continuous evolution witnessed in the IT industry. This shift allows for more customization, small-batch production, and rapid prototyping, enabling products to be designed and produced closer to the point of sale, potentially reducing costs and shortening supply chains.

Supplemental Updates: Future Business Models and Ecosystem for Robotics

New Business Models:

– Current business models involve sending designs to factories in China for production and shipping to the US.

– Future business models could involve selling designs directly to retailers who then distribute them to local factories for production and distribution to consumers, shortening the supply chain.

– Robotic tools that can be trained by ordinary people will drive changes in business models, leading to a dynamic and evolving landscape.

Supply Chain Optimization:

– New tools and technologies will create opportunities for companies to optimize their supply chains.

– Supply chain optimization companies, big data companies, and other players will emerge to address these opportunities.

Ecosystem of Players:

– Just as the IT space involved a combination of players, the robotics industry will also require collaboration and cooperation among various stakeholders.

– This ecosystem includes robotics companies, retailers, factories, and consumers.

Maker Movement and Innovation:

– The maker movement, characterized by individuals building and creating, is gaining traction.

– The maker movement and the involvement of individuals from different backgrounds can foster innovation and creativity.

– This trend resembles the early days of the IT industry, where amateurs and professionals worked together to drive progress.

Balancing Innovation and Practicality:

– While innovation is essential, it is important to strike a balance with practicality and feasibility.

– Some ideas may be overly ambitious or unrealistic, requiring a combination of creativity and pragmatism to achieve success.

Opportunities and Potential:

– The robotics industry presents numerous opportunities for building new technologies and products.

– The United States has the potential to play a leading role in this domain.

– By leveraging collaboration, creativity, and a diverse ecosystem of players, the US can drive innovation and economic growth in the robotics sector.


Notes by: QuantumQuest