Gwynne Shotwell (SpaceX President) – Society of Women Engineers (Oct 2014)


Chapters

00:00:20 Opening Keynote and Breakfast of WE14
00:04:17 International Women Engineers and Scientists Unite for Global Change
00:14:27 Eaton: Improving the Way the World Manages Power
00:17:19 Genentech: A Risk-Taking Culture of Innovation
00:21:48 SpaceX: A Leader in Space Exploration and Innovation
00:28:04 Engineering Leadership at SpaceX: A Conversation with Gwen Shotwell
00:38:15 Effective Leadership: Gwen Shotwell's Guiding Principles
00:41:28 SpaceX's Reusable Rocket Technology and Human Spaceflight Plans
00:46:35 Advice for Aspiring Engineers: Hands-on Experience, Innovation, and Resilience
00:52:09 Balancing Career and Family: Strategies for Mid-Career Women in Engineering
00:58:47 Approaches to Innovation in Aerospace Manufacturing
01:02:49 Climbing the Corporate Ladder: Navigating Different Industries and Roles
01:08:29 Balancing Career and Family: Insights from a Successful Aerospace Leader
01:17:36 The Need to Balance Innovation and Bureaucracy in Engineering Companies
01:27:25 Unconventional Leadership Challenges
01:30:00 Advice for Women to Thrive in Leadership Roles in Tech and Engineering
01:32:22 Becoming Indispensable and Receiving Feedback Gracefully

Abstract

Engineering the Future: SpaceX’s Journey to Innovation and Excellence (Updated)

The annual conference WE14, hosted by the Society of Women Engineers (SWE) in Los Angeles, California, was not only a gathering of minds but also a celebration of progress, innovation, and the spirit of change. Elizabeth Bierman, President of SWE, welcomed attendees to the conference themed “A Global Exchange for Change, Galactic Heights.” This event also included ICWIS 16, the annual conference of the International Network of Women Engineers and Scientists (INWES), celebrating its 50th anniversary. Dr. Kangjoo Lee, President of INWES, emphasized the significance of global exchange and networking, with over 42 countries represented.

A Tribute to the Architects of Change

The event was marked by a strong sense of gratitude towards the SWE’s FY15 Board of Directors, the Conference Advisory Board, the Los Angeles Host Committee, and the many volunteers. Their dedication was pivotal in creating an event that honored past achievements and paved the way for future advancements, emphasizing the themes of collaboration and exchange.

Global Collaboration: Celebrating Half a Century of Women in STEM

Coinciding with the 50th anniversary of ICWES, the WE14 conference showcased the global impact of women in STEM. Representatives from over 42 countries underscored the universal need for diversity in these fields. This event was more than a celebration; it was a powerful statement on the global significance of women’s contributions in STEM.

In addition, Eaton’s focus on improving global power management aims to create a better world through more energy-efficient buildings, vehicles, and industrial equipment. The company is committed to exploring new power sources and operating ethically. Genentech, with its spirit of giving and innovative science, develops medicines for significant unmet needs. The company emphasizes innovation and risk-taking as essential for success in the pharmaceutical industry.

INWES President Dr. Kangjoo Lee: A Welcome that Resonates

Dr. Lee’s welcoming remarks fostered a sense of inclusivity and partnership. Her speech served as a bridge connecting diverse groups with the common goal of empowering women in STEM and striving for gender equality.

Eaton and Genentech: Pioneers in Innovation and Empowerment

Eaton and Genentech were recognized for their significant contributions. Eaton’s advancements in power management and ethical standards, alongside Genentech’s role in the pharmaceutical industry, exemplified the spirit of innovation and social responsibility.

Gwen Shotwell: The Heart of SpaceX

Gwen Shotwell’s journey at SpaceX is marked by risk-taking, innovation, and leadership. Joining SpaceX as its seventh employee, her leadership has been vital in transforming SpaceX into a multi

-billion-dollar enterprise. Shotwell’s emphasis on hands-on experience has been crucial in cultivating a new generation of engineers.

She prioritizes direct communication between employees and senior leadership, believing in the importance of explaining the rationale behind decisions to facilitate understanding and acceptance. Shotwell values mentorship, focusing on access, explanation of decisions, and continuous feedback. She stresses the importance of constructively pointing out mistakes and continuous improvement. Her belief that women communicate differently, emphasizing collaboration and teamwork, highlights the need for expressing strengths, weaknesses, and areas for improvement to foster a better team environment. Shotwell advises against complacency, advocating for daily self-assessment and striving for excellence every day.

Challenges and Balance in Engineering Careers

Shotwell addressed the challenges faced by women in engineering, including the misalignment of expectations with reality. Her personal story of balancing a demanding career with family life offered a realistic and optimistic view. She reminded the audience that success in such dynamic fields requires not just technical expertise but also an adaptable and resilient approach to work-life balance.

During SpaceX’s early years, financial difficulties and payroll concerns were significant challenges. Overcoming these challenges strengthened the company and improved individual performance. Innovation is crucial for SpaceX’s success and product improvement. However, bureaucracy and trust issues can hinder innovation as the company grows. Performance reviews at SpaceX assess the employees’ ability to innovate.

SpaceX’s Vision and Culture: A Blueprint for the Future

SpaceX’s mission extends to developing space transportation systems for interplanetary travel, with Mars as a key focus. The company values innovation, fun at work, and employee well-being. The emphasis on reusability, human spaceflight, and a conducive work environment showcases SpaceX’s unique approach to addressing complex challenges in space exploration.

SpaceX prioritizes reusability in rocket technology to enable ambitious missions like Mars exploration. Successful landings of rocket stages demonstrate this commitment. Partnering with NASA, SpaceX is developing new spacecraft, including the Dragon capsule, for astronaut transportation. The company aims to resume human spaceflight from US soil, reducing reliance on Russian spacecraft.

Innovation, Leadership, and the SpaceX Ethos

Shotwell’s leadership style at SpaceX is characterized by open communication, continuous feedback, and collaboration. Her growth mirrors the company’s ethos of relentless pursuit of excellence and self-improvement. SpaceX’s hiring practices focus on merit and diversity, essential for solving complex problems and achieving ambitious goals.

SpaceX’s foundation included industry experts and technology growth areas like production and aerospace expertise. The company values hands-on experience and encourages participation in projects like solar car projects and robotics competitions. Located in Southern California, SpaceX benefits from a large talent pool with aerospace expertise.

Final Reflections: Education, Innovation, and the Future

Shotwell’s reflections on the state of education in the United States, particularly in science and math, highlighted the need for renewed focus in these areas. Her advocacy for continuous innovation and a balanced corporate culture emphasized adaptable and forward-thinking leadership in engineering. Her journey, characterized by risk-taking and a commitment to excellence, is an inspiration for future generations of engineers.

The WE14 conference served as a platform for exchanging ideas and a catalyst for change. The stories and visions shared at this event represent collective steps toward a more inclusive, innovative, and sustainable future in engineering and science.

Balancing Career and Family:

Gwen Shotwell, despite her demanding role at SpaceX, prioritizes her family, leaving work at 6 pm when she has her children to cook dinner and spend time with them. She values workplace flexibility, deeming it essential for mothers who wish to continue their careers, and encourages women to seek companies that offer such arrangements.

Career Choices and Encouraging Children’s Interests:

Shotwell’s daughter, initially aspiring to be a lawyer, shifted her interest to engineering after interning at SpaceX. Her son is also pursuing an engineering career, potentially in architectural engineering. Shotwell advocates for exposing children to various fields and encouraging their interests, even if unconventional.

Gwen Shotwell’s Journey in Engineering:

Shotwell’s passion for engineering began in her youth. She remained determined to pursue this field despite challenges, with a pivotal moment being her rigid body dynamics class, which solidified her passion for engineering.

Gwen Shotwell on Leadership:

Leadership, according to Shotwell, involves guiding a team to achieve great things.

Advice for College Students:

Focus on developing a strong technical foundation in your chosen field. Gain practical experience through internships and extracurricular activities. Network with professionals in your field to broaden your perspective. It’s important to tailor your resume and cover letter for each job application and be prepared for behavioral interview questions.

Advice for Women in Engineering:

Women in engineering should excel in their classes and participate actively in engineering activities like labs and design competitions. It’s crucial to develop strong communication skills for effective interaction in various group sizes. Embrace a sales mindset, viewing every day as an opportunity to promote ideas, solutions, and methods. Being persuasive is key to convincing others of the efficacy of your ideas and methods.

Advice for Women in Middle Management Aiming for Leadership Roles:

Seek leadership opportunities within your organization, such as project or team lead roles, to gain experience and demonstrate your capabilities. Develop strategic thinking in line with the organization’s goals and align your actions accordingly. Building strong relationships and networks with colleagues, mentors, and industry leaders is essential. Participate in conferences and industry events to increase your visibility and share your expertise. Confidence and assertiveness are crucial in advocating for your ideas and proposals.

Solving Problems and Receiving Feedback Gracefully: Steps to Become Indispensable:

Being a problem solver is key to becoming indispensable in the workplace. Tackling cross-functional problems and addressing multidisciplinary issues in tech firms is challenging but rewarding. It’s important to receive feedback gracefully, without arguing or interrupting, and ask clarifying questions if necessary. Avoid defending yourself against feedback; instead, use it as an opportunity for growth.



The WE14 conference concluded with thanks to the sponsors and a reminder of the upcoming career fair and music event. This gathering, through its acknowledgment of achievements and focus on future possibilities, served as both a platform for idea exchange and a catalyst for change in the engineering and science fields.


Notes by: crash_function