Dean Kamen (Deka Research Founder) – RIT Innovation Hall of Fame Panel (May 2012)


Chapters

00:00:00 Design and Innovation: A Discussion with Experts
00:07:05 Design and Innovation: From Studio Work to Social Impact
00:12:09 Hallmarks of True Innovation
00:15:53 The Challenges of Innovation: From Invention to Acceptance
00:19:34 Innovation, Disruption, and Risk-Taking in the Corporate World
00:23:27 Unconventional Innovation: Transforming Industries Through Bold Visions
00:29:13 Design as the Driving Force of Innovation
00:42:39 Universal Design as an Approach to Accessibility and Inclusivity
00:47:06 Technology's Role in Empowering Individuals with Disabilities
00:55:16 Innovative Design for Sustainable Solutions
00:58:38 Economic Challenges in Achieving Global Sustainability
01:04:33 The Global Energy Dilemma: Balancing Innovation and Sustainability
01:12:45 Sustainable Energy Innovations and Entrepreneurship
01:16:42 Approaches to Innovation: Perspectives from Industry Leaders
01:27:35 Fostering Innovation through Risk, Education, and Intellectual Property
01:29:58 Insulin Pump Invention and the Journey to Improve Diabetic Lives
01:36:55 Innovation: The Long Road from Invention to Impact

Abstract

Innovation and Design: Bridging Concepts to Transform Lives and Industries

At the Innovation Hall of Fame panel discussion hosted by the Rochester Institute of Technology (RIT), distinguished panelists Patty Moore, Dean Kamen, and Kevin Serace explored the dynamic interplay between design and innovation. The panel delved into a range of topics, from the philosophical underpinnings of design and innovation to practical applications in fields such as medical device development and sustainable energy. Key themes included the distinction between innovation and invention, the challenges and opportunities of disruptive innovation, the vital role of design in addressing human needs and driving market change, the importance of understanding user perspectives, the transformative power of technologies like the insulin pump, and RIT’s unique role in fostering innovation.

1. Event and Panelist Overview:

The RIT panel discussion focused on the synergy between design and innovation, featuring insights from Patty Moore, an internationally renowned gerontologist and designer who disguised herself as an elderly woman to study aging-related changes, Dean Kamen, founder and president of DECA Research, creator of Segway, HomeChoice dialysis machine, IBOT mobility system, and FIRST (Inspiration and Recognition of Science and Technology), and Kevin Serace, chairman of Serious Materials, innovator in energy-efficient building technologies, and advocate for sustainability and entrepreneurship. Their diverse backgrounds set the stage for a multifaceted exploration of how design shapes innovation.

RIT, a technical institute with a strong focus on design and art, is uniquely positioned to foster innovation. The panel discussion explores the interplay between design and innovation, emphasizing RIT’s commitment to promoting creativity and problem-solving.

2. Design and Innovation Philosophies:

Central to the discussion was the concept that design transcends aesthetics, embodying functionality and user-centric solutions. Panelists emphasized the need for interdisciplinary collaboration, understanding community needs, and effective communication in fostering innovative solutions. The philosophies echoed the sentiments of tech icons like Steve Jobs, who viewed design as integral to functionality. Design encompasses not just aesthetics but also functionality and user experience. Innovation involves taking risks, challenging conventional wisdom, and finding creative solutions. Collaboration and teamwork are essential for successful design and innovation.

3. Innovation versus Invention:

A critical distinction was made between innovation and invention. Innovation involves combining technologies to create impactful solutions, while invention is more focused on novel, often patented solutions that may not be groundbreaking. Innovation is the intersection of multiple technologies applied in a unique way to solve a problem differently. Invention is a clever use of technology to create something new.

4. Challenges and Opportunities in Innovation:

The resistance to change in societies and the overemphasis on publicity emerged as significant hurdles in the path of innovation. The risk-averse nature of most people and the lengthy process of transforming inventions into widely accepted innovations were discussed, underscoring the generational gap in technology adoption. Innovation requires overcoming resistance to change and skepticism. Societies and organizations are structured to maintain stability, which can hinder innovation. Even after proving an innovation is feasible, societal acceptance can be challenging.

Most people are risk-averse and prefer the familiar over the new. Even when faced with a problem, they may not recognize it as such or believe it can be solved. Even when an invention is successful, it does not automatically become an innovation. It takes a lot of effort to make it part of society, and this process can be lengthy and challenging. Innovations are rare, and it takes a long time for them to be accepted, typically about 20 years, which is one human generation. This is because people are reluctant to change and depend on new technologies.

5. Disruptive Innovation and Risk-Taking:

Disruptive innovation, characterized by radical market transformations, often stems from small teams or startups willing to take calculated risks. In contrast, larger corporations tend toward incremental innovation due to risk aversion. The panel highlighted Steve Jobs’ leadership at Apple as a prime example of disruptive innovation through products like the iPod, iPhone, and iPad. The key to innovation is addressing a problem in a completely different way.

Disruptive innovation often occurs in universities, startups, and rarely in large companies. Teams in larger companies tend to play it safe and avoid taking risks due to fear of failure and potential repercussions. This culture discourages thinking outside the box and leads to incremental innovation rather than disruptive innovation. Innovation requires taking risks and trying new things, even if there’s a chance of failure. Corporate cultures often penalize failures, discouraging employees from taking risks and pursuing disruptive ideas. Encouraging risk-taking and rewarding innovation is crucial for fostering disruptive innovation.

6. Design-Driven Innovation and Universal Design Principles:

Design plays a vital role in making products usable and inclusive. Universal design aims to create products and environments accessible to people with diverse abilities and disabilities. RIT’s National Technical Institute for the Deaf serves as a living learning laboratory for inclusive excellence, fostering a culture of innovation and accessibility.

Dean Kamen’s Thoughts on Accessibility, Language, and Design:

Dean Kamen highlights the limitations of current accessibility standards, where people with disabilities are often relegated to isolated areas of public spaces, such as corners near kitchens or restrooms. Kamen emphasizes the need to change people’s expectations about what is possible and to focus on creating truly inclusive environments. Kamen believes that the word “disabled” will eventually become as offensive as the word “crippled” due to its negative connotations. He stresses the importance of changing the language we use to describe people with disabilities to promote a more positive and respectful understanding. Kamen emphasizes the need for designers to consider the long-term consequences of their work and to strive for solutions that are not only functional but also ethical and sustainable.

7. Universal Design Principles:

The discussion touched on universal design principles, advocating for accessibility and inclusivity in design. Panelists debated the effectiveness and practicality of universal design, with Kamen questioning its feasibility given diverse user needs.

8. Economic Considerations and Global Perspectives:

9. Innovation in Practice: Dean Kamen’s Experiences:

Kamen shared his journey in inventing the insulin pump, driven by personal and professional experiences. This story illustrated the impact of innovative medical devices on improving patient lives and the challenges in achieving widespread adoption and insurance coverage.

10. RIT’s Role in Promoting Innovation:

The discussion concluded with an acknowledgment of RIT’s unique position in fostering practical, hands-on education that drives innovation. RIT’s integration of technical expertise with design capabilities, exemplified by hosting the National Technical Institute for the Deaf, creates an environment conducive to inclusive and impactful innovation. RIT has the potential to become a leader in design and innovation by leveraging its unique strengths and fostering a culture of creativity and experimentation.



The RIT panel discussion underscored the vital relationship between design and innovation in addressing complex global challenges and improving human lives. It highlighted the need for interdisciplinary approaches, risk-taking in disruptive innovation, and the importance of understanding user perspectives. The insights from the panelists, rooted in their diverse experiences, offered a comprehensive view of how innovation, fueled by thoughtful design, can lead to transformative solutions in various industries.


Notes by: MatrixKarma