Andy Bechtolsheim (Arista Co-Founder) – Silicon Valley Angel Investors Panel (Aug 2012)


Chapters

00:00:00 Angel Investing in Silicon Valley
00:06:34 Angel Investing in the Early Days of Google
00:13:17 The Early Days of Google: A Behind-the-Scenes Look at the Company
00:24:20 Understanding Angel Investors: Roles and Motivation
00:29:19 Effective Deal-Flow Management Strategies for Angel Investors
00:35:35 Screening Initial Contacts for Venture Capital Funding
00:37:47 Assessing the Significance of Patents in Startup Evaluation
00:47:43 Lessons and Challenges Faced by Entrepreneurs and Investors: Insights from Ron Conway and Other Speakers
00:58:25 Qualities and Considerations for Angel Investors

Abstract

Angel Investing: Pioneering the Tech Boom and Beyond

Angel investing has been a critical catalyst in the evolution of the technology sector, with angel investors playing a pivotal role in the emergence and growth of some of the most iconic companies in the industry. This article delves into the world of angel investing, focusing on key figures like Ron Conway and the Band of Angels, their investment strategies, and their impact on companies like Google. It explores the nuances of angel investing, the role of business plans and patents in startups, and the importance of entrepreneur-investor relationships. The insights gleaned from these areas provide a comprehensive understanding of the ecosystem that fosters technological innovation and entrepreneurial success.

Scott Kawasaki, the managing director of Garage Technology Ventures and co-founder of TrueMorph, was the moderator for a panel on Silicon Valley angel investors. Kawasaki is well known for his books, including “The Art of the Start” and “Rules for Revolutionaries”.

Garage Technology Ventures was initially conceived as an angel matchmaking service, but later transformed into a venture capitalist meet entrepreneurs model before eventually becoming an early-stage venture capital fund known as Garage Technology Ventures.

The panel focused on angel investing as an alternative to venture capital investing. Kawasaki expressed admiration for the previous speaker’s opening line.

The Band of Angels and Ron Conway: Shaping the Tech Landscape

The Band of Angels, founded in the mid-1990s in Silicon Valley, represents a quintessential example of angel investing prowess. Comprising members with high-tech operational experience, the group has funded over 220 companies, including nine public companies and 40 profitable acquisitions. Their strategy encompasses not only financial investment but also mentorship and time, crucial for nurturing early-stage companies.

Ian Sobieski of the Band of Angels introduced himself as the coordinator for the group’s activities. He explained that the Band of Angels is one of the first organized groups of angel investors in Silicon Valley. Members of the group must be active angel investors and have held operational-level positions in high-tech companies. The group provides not only capital but also mentorship and support to entrepreneurs.

The Band of Angels has funded over 220 companies with $160 million, leading to nine IPOs and 40 profitable acquisitions. The average investment size in the group is approximately $550K, typically representing two-thirds of a funding round.

Sobieski highlighted the large number of companies funded by angel investors, comparable to the entire venture capital industry.

Ron Conway, another luminary in angel investing, co-founded National Semiconductor and Altos Computer Systems before transitioning to angel investing in the early 90s. His notable investments include giants like PayPal and Google, reflecting his strategy of focusing on high-growth sectors and investing in top companies within each. Conway’s ability to identify inflection points and his investment in overlooked sectors, like computer-aided design (CAD), further underscore his expertise.

Ron Conway, based in the Bay Area, has a diverse background in semiconductor manufacturing and technology companies. He ventured into angel investing full-time with Ben Rosen, acknowledging the transformative potential of the internet despite skepticism. Their successful investments in PayPal, Google, and SGs covered losses from other ventures.

Ron Conway identifies high-growth sectors within the internet industry, targeting the top performers in each sector. He targets investments in video, search, behavioral targeting, and gaming, investing in roughly 120 companies since 2005.

Ron Conway doesn’t hold board seats but engages with companies at key milestones, including initial funding, VC funding, distribution partnerships, and liquidity events.

Another investor highlighted the value of investing in segments ignored by venture capitalists, such as computer and design businesses. The lower capital requirements for starting CAD companies and certain software businesses provide opportunities for angel investors.

Filing patents is a cost-effective way for startups to protect their intellectual property (IP) and mitigate risks. It allows startups to secure their claims to unique technologies and inventions, potentially increasing their value to investors. The low cost of patent filing, typically around a few thousand dollars, makes it accessible to many startups.

Patents can provide a competitive advantage by preventing others from copying or using protected technology without permission. They can be used to attract investors and partners by demonstrating the company’s commitment to protecting its IP. Patents can also be used to generate revenue through licensing agreements or by selling the technology to other companies.

When evaluating a startup with patents, investors should assess the strength and defensibility of the patents, including their uniqueness and whether they can be easily challenged by competitors. They should also consider the cost of maintaining and enforcing patents, which can be significant. Investors should not rely solely on the presence of patents when making investment decisions but should consider the overall quality of the idea and the team behind the startup.

Google’s Investment Story: A Case Study in Angel Investing

Andy Bechtolsheim’s investment in Google in 1998 serves as a hallmark of successful angel investing. Impressed by Google’s novel approach to ranking websites, Bechtolsheim, along with investors like Ron Conway, saw the potential of Google’s technology and business model. The investment, driven by the founders’ clear vision and commitment, was a leap of faith that paid off, solidifying the importance of foresight in angel investing.

Google’s founders, Larry Page and Sergey Brin, created a search engine based on the idea of page ranking, aiming to make the internet more useful and relevant. The page ranking algorithm considered backlinks as a measure of a website’s importance, improving the relevance of search results.

Jeff Bezos and friends invested in Google; they predicted the internet’s growth and the importance of search engines. The scalability of the approach, demonstrated through the cluster of computers used for indexing, convinced the founders they were ready to take venture money.

The company’s business model, focused on sponsored links and pay-per-click advertising, proved to be successful and sustainable. Google’s success was driven by its relevance and efficiency, making it a dominant player in the search engine market. Investors like Ron Conway recognized the potential of Google’s page ranking algorithm and connected the founders with key investors, such as Mike Moritz from Sequoia Capital.

The Role of Angel Investors in Startups

Angel investors, known for their less intensive involvement in a large number of companies, offer more than just capital. They provide mentorship, assist in business development, and help in monetization strategies. While they may not always be suitable for startups needing day-to-day mentoring, their expertise in specific market segments and their intellectual stimulation and desire to contribute to technological advancement are invaluable.

Startups often need significant capital to kickstart their operations, and angel investors play a crucial role in providing this funding. In the case of Google, angel investors were instrumental in securing the initial capital needed to purchase server boards, which enabled the company to scale and grow.

Angel investors offer more than just financial support. They provide guidance and mentorship to entrepreneurs, helping them navigate the complexities of business and technology. They assist in building a strong network of industry connections and leveraging their expertise to drive the growth and success of startups. However, angel investors may not provide day-to-day mentoring, as they typically have a large portfolio of companies and may not have the capacity for such hands-on involvement.

The value provided by an angel investor varies depending on their expertise and interests. Some angel investors may offer specific industry insights, while others may specialize in providing financial and strategic guidance. It is important for startups to identify the right angel investor who can provide the most relevant and valuable support based on their specific needs.

Angel investors are typically motivated by intellectual curiosity and the desire to be involved in cutting-edge technology and innovation. They embrace the challenges and risks associated with investing in startups and view it as an opportunity for personal growth and learning. While financial returns are a consideration, many angel investors prioritize the satisfaction of contributing to the success of innovative startups and shaping the future of technology.

Venture Capital Evolution and Entrepreneurial Pitching

The landscape of venture investment has evolved, requiring more resources and a longer timeline for exits. Angel groups offer structured approaches for entrepreneurs, emphasizing the importance of concise and focused pitching. A one-page executive summary and a limited slide deck are recommended for effective communication with potential investors.

Successful entrepreneurs who have demonstrated their capabilities through previous ventures are more likely to attract investment.

Ron Conway focuses on investment opportunities from entrepreneurs he has previously invested in or referrals from trusted individuals. He prefers brief, concise pitches, ideally in the form of a one-page executive summary. Conway’s team evaluates the executive summaries and selects only a third of the proposals for further consideration via a phone call.

Key Factors in Investor Decisions

Investors often make quick decisions based on their first impressions of entrepreneurs, assessing their character and flexibility beyond the business idea. The proximity to investors, mentorship, and compatibility are crucial for a successful partnership. The chance encounter of John Doerr with Ron Conway at Stanford, leading to Conway’s venture capital introduction, exemplifies the serendipitous nature of these relationships.

Venture investment has changed in recent years, with the initial offering prices being lower and no guarantee of exits. This makes it more challenging for investors, as they need to consider the entire funding process and the resources required to take a startup from start to finish.

The Ecosystem of Angel Investing

Angel investing has proven to be more than just a financial endeavor; it’s a dynamic ecosystem that nurtures innovation and entrepreneurial spirit. The insights from figures like Ron Conway and the Band of Angels, the success stories like Google, and the importance of patents and business strategies underscore the multifaceted nature of this ecosystem. As technology continues to advance, the role of angel investors in shaping the future of the industry remains as significant as ever.


Notes by: crash_function